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CORPORATE SPONSORSHIP |
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Race Sponsorship is seen as an effective way of boosting your Company image and profile, and is a cost effective way of reaching a large and up market audience with key business messages.
Corporate Sponsorship starts at £1,000 plus VAT.
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PRIVATE SPONSORSHIP |
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Private Individuals can name a race to mark a special occasion and have the opportunity to judge Best Turned Out Horse and present a memento to the Winning Owner.
Private Sponsorship – Naming a Race is £500 and is not subject to VAT.
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BEST TURNED OUT |
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All sponsors have the opportunity to choose the “Best Turned Out Horse” in your race and are asked to provide a minimum of £50 as a cash prize to the stable lad or lass looking after your chosen horse. |
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How Sponsorship Works |
- The sponsor agrees to pay an a contribution towards the
prize money total offered for one or more races in return for
promotional benefits.
- The higher the level of sponsorship the higher the value of the race to be sponsored.
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Sponsorship Packages |
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PRIVATE |
CORPORATE |
| LEVEL OF SPONSORSHIP |
BRONZE |
SILVER |
GOLD |
PLATINUM |
| AMOUNT OF SPONSORSHIP CONTRIBUTION |
From £500 |
From £1000 |
From £2000 |
£15,000 |
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Per Race |
Per Race |
Per Race |
Whole Day |
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| Race Value (Prizemoney) (Guide only |
£4000- |
£6000- |
£8000- |
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| - pro rata depending on prizemoney allocated on the day) |
£6000 |
£8000 |
£18,000 |
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| Naming a Race/Race Title |
Yes |
Yes |
Yes |
Yes |
| Television Coverage Racing UK & Some Channel 4 * |
Yes |
Yes |
Yes |
Yes |
| PA Announcements |
Yes |
Yes |
Yes |
Yes |
| Presentation of Memento to Winning Owner |
Yes |
Yes |
Yes |
Yes |
| Judging & Presenting Best Turned Out Horse Prize ** |
Yes |
Yes |
Yes |
Yes |
| Acknowledgement in Racecard |
Yes |
Yes |
Yes |
Yes |
| National Press Coverage |
Yes |
Yes |
Yes |
Yes |
| Radio Coverage via Radio 5 Live & Local Radio * |
Yes |
Yes |
Yes |
Yes |
| Advertisement in Racecard **** |
No |
Yes |
Yes |
Yes |
| Banners & Display Boards around the Course |
No |
Yes |
Yes |
Yes |
| Trade Displays |
No |
Yes |
Yes |
Yes |
| Trackside Branding |
No |
Yes |
Yes |
Yes |
| Parade Ring Branding |
No |
Yes |
Yes |
Yes |
| Branding Site on Thirsk Racecourse Website |
No |
Yes |
Yes |
Yes |
| Race Day Branding |
No |
No |
Yes |
Yes |
| Winning Post Branding |
No |
No |
Yes |
Yes |
| Racecard Cover |
No |
No |
No*** |
Yes |
| Inclusion in Race Day Marketing |
No |
No |
Yes |
Yes |
| Inclusion in Press Releases |
No |
No |
Yes |
Yes |
* Subject to Racecourse Promotions and Coverage
** Sponsors should provide a minimum of £50 for the BTO
*** Promotion on Racecard Cover will be Chargeable if Required (GOLD)
**** Extra Racecard Advertisements are Chargeable
Sponsors to Provide:
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On Course Advertising |
Businesses are able to advertise at race meetings without sponsoring
a race in the following ways:
- A full page advertisement in the Race Card at a daily rate
from £100 + VAT (client to supply all art work).
- A permanent banner site in a prominent position on the
course at £1000 + VAT per season.
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Thirsk Racecourse is
at: Station Road, Thirsk, North Yorkshire, YO7
1QL
tel: 01845 522276....fax: 01845 525353: e-mail:
info@thirskracecourse.net |